Looking for some marketing themes to cool off your customers on scorching hot August days? I notice several days have to do with ice cream, soda and refreshing fruits. I can really sink my teeth into August 2nd as National Ice Cream Sandwich Day.
Although August 6th National Root Beer Float Day sounds very thirst and heat quenching. August 14th is National Creamsicle Day and you can cool off your customers while they browse your special offers.
I’m curious what you can come up with for National Zucchini Day on August 8th. Would you do a Social Media based recipe contest? Offer samples of zucchini bread?
National Lemonade Day on August 20th is my favorite. I love drinking lemonade and frozen lemonade treats are fantastic. Would you have a recipe contest with judges doing taste tests
National Rum Day on August 16th has me thinking of a Captain Jack Sparrow costume contest. Now is that too outrageous? Post a photo of the winning costume on your Facebook Page.
1st Week:
August 1 – National Raspberry Cream Pie Day
August 2 – National Ice Cream Sandwich Day – Great on a hot day.
August 2 – National Ice Cream Soda Day
August 3 – National Watermelon Day – Have a picnic for your top customers.
August 4 – National Chocolate Chip Day – I bake yummy cookies.
August 4 – National Lasagne Day – Calling all Italian food restaurants!
August 5 – National Mustard Day
August 5 – National Waffle Day – Eateries that serve breakfast can use this in a promotion.
August 5 – National Oyster Day
August 6 – National Root Beer Float Day – I’d visit a store offering me one on a hot day!
2nd Week:
August 7 – National Raspberries ‘n Cream Day
August 8 – National Frozen Custard Day
August 8 – National Zucchini Day
August 9 – National Rice Pudding Day
August 10 – National S’mores Day – Sporting Goods shops can hand out treats to customers.
August 11 – National Raspberry Tart Day
August 12 – National Julliene Fries Day
August 13 – National Filet Mignon Day – For you luxury target market.
3rd Week:
August 14 – National Creamsicle Day
August 15 – National Lemon Meringue Pie Day – Yummy! Bakeries can create a promotion.
August 16 – National Bratwurst Day
August 16 – National Rum Day – Nightclubs and Sports Bars can have a Rum night!
August 17 – National Vanilla Custard Day
August 18 – National Ice Cream Pie Day
August 19 – National Soft Ice Cream Day
August 19 – National Potato Day
August 19 – National Hot & Spicy Food Day – Bring Your Own Antacids!
August 20 – National Chocolate Pecan Pie Day
August 20 – National Lemonade Day – I love lemonade! Have a recipe contest!
4th Week:
August 21 – National Spumoni Day
August 22 – National Pecan Torte Day
August 22 – National Eat a Peach Day – Healthy treat for your customers.
August 23 – National Spongecake Day – Now why am I thinking of Sponge Bob Squarepants?
August 24 – National Peach Pie Day
August 25 – National Banana Split Day – I’m thinking of an eating contest for customers.
August 26 – National Cherry Popsicle Day – Hand out to children.
August 27 – National Pots de Crème Day
August 27 – National Banana Day – I love them as a portable and healthy snack.
5th Week:
August 28 – National Cherry Turnovers Day
August 29 – National More Herbs
August 29 – National Less Salt Day – Good for nutritionists and restaurants
August 29 – National Chop Suey Day
August 29 – National Lemon Juice Day
August 30 – National Toasted Marshmallow Day – Have a campfire themed event.
August 31 – National Trail Mix Day
August 31 – National Eat Outside Day
I hope you find some marketing ideas for the 31 days of August. Please post a comment about which days you use and the results. I’d love to hear them.

