Use Squidoo to promote your expertise in your field! You start by building a lens.
A lens is your view on a topic that matters to you and to your prospects. You share your knowledge, increase your profile and traffic to your website or blog.
It’s an easy-to-build, single web page that can point to blogs, favorite links, RSS feeds, Flickr photos, Google maps, your eBay auctions, CafePress designs, Amazon books or music, and much more. Now, when someone is looking for recommended information quickly, your lens gets her started and sends her off in the right direction.
It’s a great way to get free publicity for your business. I’ve just started using it and I’d love it if you’d check out my lenses and give me some feedback. Click on the Squidoo image above to check out my lenses.

