Posts Tagged ‘marketing-rx’

October has a Cornucopia of Marketing Ideas!

October 2nd, 2011

 

 

Looking for Marketing Promotion Ideas for October? Check out the wide variety of days. Healthy ideas, not so healthy and fun food day ideas. October 22nd is National Nut day. What kind of nutty ideas can you come up with for your Marketing promotions?

 

First Week:

October 1 – World Vegetarian Day – Have customers share recipes on Facebook

October 1 – National Homemade Cookies Day [I love baking cookies!]

October 2 – National Fried Scallops Day

October 3 – National Caramel Custard Day

October 4 – National Taco Day

October 4 – National Vodka Day – Great promotion for Night Clubs, Sports Bars and Restaurants

October 5 – National Apple Betty Day

October 6 – National Noodle Day

October 7 – National Frappe Day

 

Second Week:

 

October 8 – National Fluffernutter Day

October 9 – National Dessert Day – Have people post their Favs!

October 9 – National Moldy Cheese Day

October 10 – National Angel Food Cake Day

October 11 – National Sausage Pizza Day

October 11 – World Egg Day

October 12 – National Gumbo Day

October 13 – National Yorkshire Pudding Day

October 14 – National Chocolate-Covered Insects Day – EWWW!

October 15 – National Mushroom Day

October 15 – National Chicken Cacciatore Day

October 15 – National Roast Pheasant Day

 

Third Week:

October 16 – World Food Day – Promote a feed the hungry food drive!

October 16 – National Liqueur Day

October 17 – National Pasta Day

October 18 – National Chocolate Cupcake Day

October 19 – National Seafood Bisque Day

October 20 – National Brandied Fruit Day

October 21 – National Apple Day

October 21 – National Pumpkin Cheesecake Day

October 21 – National Caramel Apple Day – Yum! Have them for your customers!

October 22 – National Nut Day

 

Fourth Week:

October 23 – National Boston Cream Pie Day

October 24 – National Bologna Day

October 24 – Good and Plenty Day

October 25 – National Greasy Foods Day

October 26 – National Mincemeat Pie Day

October 26 – National Pretzel Day – Do a mailer with mini bags of pretzels.

October 26 – National Pumpkin Day

October 27 – National Potato Day

October 28 – National Chocolate Day – Here’s my favorite day!

October 29 – National Oatmeal Day

October 30 – National Candy Corn Day

October 31 – National Candy Apple Day

 

Is Facebook Hurting Your Relationship? [Infographic]

June 16th, 2011

 

Online Dating University and All Facebook collaborated on this fascinating infographic of  how Facebook may or may not hurt your romantic relationships.

Interesting statistics:

  • About 60% of people on Facebook set a relationship status on their profile.
  • Women have always made up a greater percentages of Facebook’s user base.
  • 50% of active users log on to Facebook at any given time.
  • This active 50% spend over 700 billion minutes on Facebook per month!

If your worried about whether Facebook is affecting your relationship check out  the infographic below.  First here are few tips:

  • Remember everything you post is public.
  • You can edit your privacy controls to keep exes from seeing your updated posts.
  • Communicate with your partner to find out if there are any issues with something you’ve posted on Facebook.

Facebook and Relationships
Collaboration between All Facebook and Online Dating University

Curious about Quora? [Infographic]

April 13th, 2011

I found this interesting inforgraphic from Kismmetrics about Quora. Not sure you want to join? Check out the stats to help you make a decision. I’ve joined but have under-utilized it. I’m going to see how I can make it work for me.

the wonderful world of QuoraKISSmetrics Web Analytics

7 Tips for Dealing with Complaints Posted on Your Fan Page or Twitter Profile

December 30th, 2010

I’ve heard people worry about using social media because they aren’t sure how to handle negative comments or bad reviews.  They’ve heard some nightmare situation where an unfounded complaint was posted on a review site or someone’s Facebook Wall and the business spent days in an ongoing dialogue refuting the complaint.

Consider social media networks as an extension of your customer service. Here are some tips in dealing with negative reviews and comments posted online:

  1. Be sure to thank the person posting the negative comment or review for sharing their concerns.  Companies can appear indifferent or hostile when faced with a negative comment.
  2. Always reply to negative posts. It shows you are interested in their experience with your company. Let everyone see you have great customer service by posting a timely response.
  3. Don’t get into an online argument for any reason. Always be professional and civil no matter how inflammatory the individual’s comment or review may be.
  4. Be quick to provide an apology when dealing with a negative review. You are sorry they had a bad experience.
  5. Fix the problem and explain the steps you’ve taken to make the fix. Address the issue in a timely manner before you give the person reason to post further complaints due to your failure to respond to the complaint.
  6. Don’t obsess on a bitterly negative review. You don’t want to sound defensive or make a bad situation worse. Do your best to fix the problem and then move forward. Focus on keeping your regular customers happy and encourage them to post positive reviews. This will balance out any negative posts that prospective customers see. If they read on bad review out of 50 good reviews they’ll know it was an unusual occurrence.

If the issue is too involved send the person a direct message on Facebook or Twitter. You can even ask for the customer’s phone number so you can contact directly.  In the past, when I’ve had issues with my web hosting services tech support scheduled a phone appointment to deal with my customer service and technical concerns.

The point is to be proactive and have a person designated to handle customer service issues that come up through your social media profiles.

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